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Adobe AD0-E314 Exam Syllabus Topics:

トピック	詳細
トピック 1	Apply the steps to configure a predefined filter Determine the different sources of data that a workflow can access
トピック 2	Apply best practices to build a campaign Explain the importance of typologies
トピック3	Given a scenario, determine the correct campaign template Describe target mappings
トピック 4	Determine how to perform data investigation Apply best practices to create lists
トピック5	Explain the core concepts of relational databases (Cardinality, key management (PK FK), enumerations Identify the correct method to export data
トピック 6	Given a set of campaign requirements, determine the correct design of a marketing workflow Given a scenario, analyze workflow errors
トピック7	Analyze and interpret delivery audits Select the appropriate proof audience for approvals
トピック8	Explain the impact of logs clean-up purge to reporting Given a scenario, determine the appropriate report(s) to generate

新しい質問44
A campaign workflow has 1,000 records coming into a Delivery. The messages to send count is 880.
What are two possible s for the missing records? (Choose two.)

The missing records were doubles.

The missing records are part of an A/B test group.

The missing records have been rejected as spam.

The missing records are part of a control group.

新しい質問45
What is the result when a use tries to create two lists with the same label?

The system renames the new list automatically

The system allows the existing list with the new list data

The system allows the new list to be created as

The system notifies the user to change the name of the new list

新しい質問 46
What is the maximum number of Campaign application servers a single client can connect to at one time?

新しい質問 47
What are two reasons to include the email address when importing a list of contacts? (Choose two.)

to meet legal requirements

to update the primary key field

to send a confirmation email

to populate the reconciliation key

新しい質問 48
What are the three possible consequences of choosing and deploying an incorrect campaign template?
(3つ選べ)

The campaign template workflow could query incorrect individuals

The campaign template workflow could send out the wrong type of delivery

The campaign template could cause problems with reporting

The campaign template could send to individual without a delivery selected

新しい質問 49
What are two uses of an Exclusion activity in a campaign workflow? (Choose two.)

to present exclusive offers in an upsell campaign

to obtain an accurate population count before Delivery

to suppress Recipient on a prior contact list

to prioritize contacts with the campaign target

新しい質問50
A campaign has been setup with an operator group (with 2 operators) as approvers in the “Approvals” section of the delivery.
What will happen if one of the operators is unavailable to provide approval?

The input of just the first approver is required in order for the process to continue onto the next activity

The campaign process will not proceed if both the first and seconds approvers do not provide inputs before expiry

The process will continue without approval if one has been provided before expiry

The process waits indefinitely for inputs from both approvers before moving to the next activity

新しい質問 51
Workflow A runs before Workflow B.
Workflow A populates a staging table that workflow B uses to load each day. Workflow B frequency fails because Workflow A is still creating the writing to the table. What is the best way for a campaign business practitioner to solve this error?

Adjust the scheduled run to ensure there is no overlap

Combine the two workflows together

Use JavaScript to call a Signal in Workflows B instead of a time-based schedule

Remove the staging table because there is no need for temp storage

新しい質問 52
What are two ways to use seeds in a campaign? (Choose two.)

reply-to address

content reviewer

proof target

internal audience

参考までに：
MCE_Message_templates_Managing_seed_addresses.html

新しい質問 53
An additional workflow is needed for a campaign. Which step should a campaign business practitioner take to meet this requirement?

Click the add new workflow icon from the targeting and workflow tabs

Add to the existing workflow instead of creating another workflow

Add additional workflows as a technical workflow and add a note to the campaign on where to find them

Create a new campaign because more than one workflow cannot be added

参考までに：
CMP_Orchestrate_campaigns_Setting_up_marketing_campaigns.html

新しい質問 54
What type of workflow should be used to update the recipient schema from a weekly text file of mailing address changes?

A technical workflow

A data workflow

A campaign workflow

A targeting workflow

新しい質問 55
The sent count is less than the upstream population. What are two reasons for this result? (Choose two.)

The upstream population did NOT include seeds.

Some pressure typologies were applied.

Some recipients were quarantined.

The upstream population was too large.

新しい質問56
Which three tasks could a campaign business practitioner do to view a personalized version of a delivery?
(3つ選べ)

Utilize the test personalization option

Send a proof of the delivery

Analyze the delivery after creating it

Send the email to seed a list to compare

新しい質問 57
The number of records out of union is less than intended. Which conclusion should be made?

The target is dropping inactive records.

The target schemas are NOT the same.

The target is dropping exclusions.

The target populations are NOT mutually exclusive.

新しい質問 58
How would you send a proof to the “Holiday Marketing Team” list for approvals?

Select the email addresses from the recipient table

You cannot send the proof to the lists

Select the list from the send a Proof menu

Enter the email addressed into the “To:” line

新しい質問 59
Which module(s) needs to be installed in order to be able to create Marketing Campaigns?

Marketing Campaigns (Campaign)

Marketing Resources

Central/Local Marketing (Distributed Marketing)

Campaign Optimization

参考までに：
CMP_Orchestrate_campaigns_Setting_up_marketing_campaigns.html

新しい質問 60
During a testing phase, a Campaign Business Practitioner needs to send the test emails to a personal email addresses to see how they look in the inbox. The Campaign Business Practitioner is NOT in the recipient table. How should the Campaign Business Practitioner perform this task?

Pick any email address and use the preview to see what it looks like

Go through the standard process for adding recipients

Type the address into the “To:” section

Add the email to a seed list

新しい質問 61
During an investigation, a business practitioner modifies workflows properties to keep the results of interim populations between two executions. What is the purpose of this step? (Choose two.)

To export data that is passed between two activities in the workflow

To configure the schema of the data that is passed between two activities in the workflow

To modify the data that is being passed between two activities in the workflow

To add filtering criteria to data that is being passed between two activities in the workflow

To save data created with each run of the workflow to a list

参考までに：
WKF__General_operation_Executing_a_workflow.html

新しい質問 62
A Practitioner is required to execute and store all deliveries related to a delivery template in specific folder defined by the business. How should the Practitioner most effectively implement this requirement?

Define Routing within the delivery properties of each delivery template.

Move all deliveries manually into defined folders.

Modify the delivery mapping to define the routing.

Define specific Execution folders within the delivery properties of a delivery template.

新しい質問 63
What should a campaign business practitioner add to a workflow that needs an additional data appended to target population?

Add a list update to the workflow

Add a data import step to the workflow

Add an enrichment to the workflow

Add an intersection to the workflow

参考までに：
WKF_Repository_of_activities_Targeting_activities.html#Adding_data

新しい質問 64
For which reason does a fork activity produce an error?

The fork has no inbound transition

The fork’s outbound transition are out of sequence

The fork has an inbound transition that has zero results

The fork’s outbound transition has no connected activity

新しい質問65
A workflow is paused and an activity is blinking with a red halo. How can a business practitioner determine what the error is for this activity?

Right click the activity and click “Display Logs”

Open the activity and view errors in the Advanced tab

Under Campaign Administration, click “Error Logs”

Ask a system administrator

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